Papers | IMP Group | Page 62

The Role of Formal Method of Handling Conflicts in Company’s Foreign Relationships

Adam Dymitrowski; Krzysztof Fonfara

B2B Customer Experience: A Pragmatic Framework for Implementation

Roberto Mora Cortez; Wesley Johnston

Are dynamic capabilities really useful in B2B marketing?

Maciej Mitr&#281 ga

Industries emerge and perish – marketing view by a case

Jari Ruokolainen

EARLY SUPPLIER INVOLVEMENT IN NEW PRODUCT DEVELOPMENT: A CAPABILITIES PERSPECTIVE

Hannu Makkonen; Mervi Vuori; Rhona E. Johnsen; Thomas E. Johnsen

A conceptual framework of re-configuring a business network

Christopher J. Medlin; León Poblete; Virpi Havila

The role of home country institutional agents (HCIAs) in supporting the internationalization efforts of SMEs

Michel Rod; Nicholas Ashill; Valerie Lindsay

Is there a hierarchy among activities, resources, and actors in business networks? Exploring the relationship between the components of the ARA model

Frans Prenkert; Johan Kask; Katarina Arbin

In research we trust: value and relevance of academic research for business practitioners

Ivanova-Gongne; Nikolina Koporcic; Olga Dziubaniuk

Engaged scholarship and the experienced marketing professional: Academic relevance and marketing practice.

John Nicholson; Paul Johnston; Simon Kelly