Papers | IMP Group | Page 263

Projects and the interplay between ends and means – A case study of an inter-organisational research project

Anna Dubois; Frida Wennerström

What can Social Insects Teach Us About Marketing?

Ian F. Wilkinson; Madeleine Beekman

The Impact of Psychological Contracts Upon Trust and Commitment within Supplier-Buyer Relationships: A Social Exchange View

Russel P J Kingshott

A Participatory Action Research Study of Key Account Management Changes

Alan Gilchrist; Geoff Easton; Peter Lenney

A NETWORK ANALYSIS OF THE IMPACT OF A PUBLIC POLICY MEASURE: THE ADOPTION OF PROTECTED GEOGRAPHIC INDICATION LABELS BY THREE FOOD SECTORS IN THE SOUTH WEST OF FRANCE

Marie Carpenter

Three Narratives on Industrial Markets as Networks and as Social Systems

John Finch

How to Create Lead-Users and New Economic Resources

Alexandra Waluszewski; Debbie Harrison

Enabling Value Creation in Supply Networks with Information Infrastructures

Chris Nøkkentved

East meets west – blending guanxi and transactional marketing – An exploratory study

Chen Shu

Relationship Value in Software Business Models

Mika Westerlund