THE ROLE OF SOCIAL MEDIA IN B2B SELLING PROCESSES: AN EXPLORATORY CASE-STUDY IN THE MECHANICAL SECTOR Alessandro Pagano; Marco Cioppi; Roberta Bocconcelli Read More
“A case study of IT-based and human interaction in industrial business relationships” Cecilia Erixon; Peter Dahlin; Peter Ekman Read More
Development paths of regional business relationships: A study of customer-supplier relationships over time Lars Hallen Read More
Underlying Theories of Sustainable Purchasing and Supply Research: IMP and the Sustainability Agenda – a Missing Link? Joe Miemczyk; Mickey Howard; Thomas Johnsen Read More
Self-perceptions of intelligence and their effect on sales advisors’ performance Linda D Peters; Loughborough; Nick Lee; Seth White Read More
The effect of dynamic relationship capability on B2B loyalty Erzsébet Hetesi; Márton Vilmányi; Szabolcs Prónay Read More