Conference 2002 (Dijon) papers
We’ve now added the papers that were presented at the conference in Dijon earlier this year to our database. We think they are correct but if you discover an error please let us now…
We’ve now added the papers that were presented at the conference in Dijon earlier this year to our database. We think they are correct but if you discover an error please let us now…
As the final part of the official launch of this website we’ve now moved it from our development server to a webserver at BI in Oslo. For you that means less times where the website is unavailable and less time waiting for each page to load. More efficiency, that is đ
We’d like to give a big thanks to Oliver Olsen at BI in Oslo for all his help in making this move possible!
August 5-6, 2004,
Harvard Business School, Boston, Massachusetts, USA
The goal of the conference is to explore state-of-the-art
Business-to-Business Marketing issues. The ISBM research priorities listed below will guide the major themes of the conference. The committee welcomes papers that broadly address the following set of issues:
* Marketing as an Investment/ROI
* Marketing The Marketing Process
* Profitability Harnessing B-to-B eBusiness
* Managing Value Chains
* Managing Value Pricing
* Successful, Significant New Products
* Global vs. US/International Marketing
All the papers presented at the IMP conference in Perth have been added to our database.
A tentative program program for the IMP conference in Lugano is now avaliable. You may find it by choosing “Track-program” from the menu after selecting “2003 – Switzerland”, or by clicking here.
 | The second edition of “Managing Business Relationships” has just been published by John Wiley. Authors are David Ford, Lars-Erik Gadde, HĂ„kan HĂ„kansson and Ivan Snehota. |
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Dear Fellow IMPers,
We are delighted to let you know that we will be hosting the 2023 IMP Conference in Manchester (UK). The dates are as follows:
Submissions are open for the 2023 Academy of Marketing Science Annual Conference. The conference will be held in New Orleans, Louisiana, USA from 17-20 May 2023.
Please forward information on this upcoming course to your PhD students.
The course will run between January and March in 2023. The first two days (full days), 25th and 26th of January will be held at the campus of Uppsala University, and the third day (half day) focusing on participants final papers will be held in week 10 in March via Zoom.