Papers | IMP Group | Page 187

The many paths of value creation in brand alliances. Resource combining and governance mechanisms

Loïc Sauvée; Mantiaba Coulibaly

RELATIONSHIP GOVERNANCE AND LEARNING IN PARTNERSHIPS

Marko Kohtamäki

Network Pictures as a Research Device: Developing a Tool to Capture Actors’ Perceptions in Organizational Networks

Carla Ramos; David Ford

Individual Actor’s Perceived Power within an Organization in a Project Marketing Case

Harri Ryynänen; Olli Pekkarinen; RistoT Salminen

Customer Value Elasticity, Equi-Value Curves and Value Vectors: Implications for Customer Behaviour and Strategic Marketing

Ross Brennan

Alternative ways of verification and validation of computational models: A case of replication in the innovation networks

Doina Olaru; Sara Denize; Sharon Purchase

The recognition of first time international entrepreneurial opportunities

Chris Styles; Ian Wilkinson; Yanto Chandra

The missing link? Bringing in consumers and cultural behavioural aspects to enhance our understanding of network change: Experiences from a study of the music industry

JimmieG Röndell

Modular Services in Inter-Organizational Networks: Three Metaphors

Martin Spring

Digitalized interaction in corporate insurance relationships

Lars Hallén; Tomas Ullberg