Authors: Paavo Ritala; Pia Hurmelinna-Laukkanen; Satu Nätti
In this study, we empirically illustrate such aspects of coordination of emerging business nets that have mainly been approached theoretically in earlier research on industrial networks. In particular, we note that aligning and matching network type and coordination type is relevant. Appropriate form of coordination for different kind of innovation generating networks can be found from the continuum formed between management and orchestration. In the case of nets aiming at creating technological standard and commercial applications, orchestration and management both have their distinct roles in coordination, where the former is used throughout the project to communicate vision and build social capital, and the latter is used to coordinate those phases that reside closer to commercialization of innovations.
Journal: n.a. (n.a. – n.a.)
Web Address: n.a.
Publish Year: 2009
Conference: Marseille, France (2009)