Authors: Nyoman Parining; Peter J. Batt
Regression analysis confirms that relational satisfaction communication and theavailability of alternatives have a significant positive relationship on the development oftrust between vegetable farmers and traders in Bali. While no relationship betweenpower/dependence and a strong personal relationship was found to influence trust, themaking of relational investments by traders had a significant negative relationship ontrust, suggesting that such investments provide farmers with few tangible benefits.
Journal: ( – )
Web Address:
Publish Year: 2002
Conference: Perth, Australia (2002)