Authors: David T. Wilson; Sunil Thomas
In an open bid reverse online auction, sellers bid downward in order to win an order fromthe buyer. This research attempts to study reverse online auctions from a relationalperspective. We hypothesize that the relational antecedents to organizational usage ofreverse online auctions are commitment, trust, interdependence and performancesatisfaction and discuss the implications of our research.
Journal: ( – )
Web Address:
Publish Year: 2001
Conference: Oslo, Norway (2001)