Authors: Bruce Perrott
Shareholder, competitor and consumer pressures have motivated organisations toembrace various aspects of electronic business for the purposes of efficiency andeffectiveness. The complex and rapidly changing montage of emerging and convergingtechnologies that together make up ebusiness capability at a point in time, inhibit thecrystallisation of a clear model for managers to follow. As electronic connectionsbetween customers and suppliers increases in frequency and complexity, research inthis area is becoming increasingly important in an effort to better understand theimpact electronic networks have on buyer-seller relationships and business networks.This paper examines recent exploratory research carried out with senior managers inthe Australian telecommunications and banking industry in an effort to betterunderstand perceptions of the impact of ebusiness developments on the effectivenessand efficiency of their industries and organisations at a point in time. Research findingsare used as a basis to develop prescriptive guidelines in the form of a matrix that isintended to guide the efforts to develop ebusiness capability according strategic oroperational initiatives.
Journal: ( – )
Web Address:
Publish Year: 2002
Conference: Perth, Australia (2002)